UNC Kenan-Flagler Business School

Shaping Leaders, Driving Results

UNC Kenan-Flagler Business School

Concentrations

UNC Kenan-Flagler Full-time MBA Concentrations

You can tailor your education to support a chosen career or industry.

  • We offer 6 career and 4 enrichment concentrations, and 2 focus areas.
  • Choose 1 or combine 2 concentrations specific to your needs.
  • Or design your own course of general management study by choosing from a wide variety of electives.

Career Concentrations

Career Concentrations represent the primary focus for your MBA career. The most comprehensive type of concentration, career concentrations equip you with knowledge and skills to propel you into MBA-level jobs upon graduation. Career concentrations most closely mirror the hiring needs of employers, while also reflecting the priorities and key competencies of the MBA Program.

Enrichment Concentrations

Enrichment Concentrations provide an additional set of coursework to enhance your career concentration. In many cases, enrichment concentrations signal where or through which lens you will perform the job duties within your primary career concentration. Enrichment concentrations also reflect the school’s unique resources and/or academic centers in these areas of study.

Focus Areas

Focus areas represent emerging areas of program expertise, reflecting the school’s unique resources.

  • Business Analytics and Decision Making
    Enhances students' decision-making skills by expanding their quantitative toolsets, honing their ability to make fact-based decisions and teaching them to recognize competitive opportunities brought by analytics.

    Most Popular Electives:

    • Marketing Analytics
    • Pricing
    • Data Analytics: Tools and Opportunities
    • Operations Management Models
    • Strategic Economics
  • Family Business

Independent Study

We believe an MBA program helps students most when it gives them opportunities to test their knowledge outside the classroom. Independent Study projects bolster student learning acquired in the classroom and allow students to develop specialized knowledge to further their business and/or professional acumen. Currently students can pursue independent studies by serving as a teaching assistant, conducting faculty-directed research, or completing an unpaid internship during the academic year.

Some recent examples of Independent Study projects include:

  • Industry and market analysis for an alternative energy company seeking a new digital marketing platform
  • Market analysis of various geographies for a real estate development firm
  • Assessment of various investment options for a private equity firm
  • Development of mobile payment options for a software company seeking entry into foreign markets.

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