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Research With Relevance

Research

Research is key to how we make good on our promise to prepare students and executives for tomorrow’s business world. Our professors examine critical issues influencing 21st century business – you benefit from their insights in the classroom and the boardroom. Contributing to the breadth and depth of our thought leadership are our Frank Hawkins Kenan Institute of Private Enterprise and centers.

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Healthcare Worker Administering Shot to Patient

Combining analytical horsepower with willpower to improve the world

PhD student RJ Niewoehner talks about his research, including how its findings might provide valuable knowledge related to COVID-19.

Black Friday: Behind the scenes

On Black Friday, there’s a lot more going on than great sales. Here’s what happens behind the scenes as retailers prepare for one of the busiest shopping d...
Doctor Giving Patient A Shot

How do you motivate busy physicians to give more flu shots?

Money isnt’ the answer, write RJ Niewoehner and Brad Staats.

The cost of self-service

Given the choice between a busy day with a store full of customers or a slow one with quiet aisles, retailers will choose the busy day. But in some cases, ...