UNC Kenan-Flagler Business School

Shaping Leaders, Driving Results

UNC Kenan-Flagler Business School

STAR



UNC Kenan-Flagler's Student Teams Achieving Results program, or STAR, is a hands-on learning program in which students learn by doing as they take on the role of consultants to real companies. We are redefining the boundaries of consulting and education as we execute a relentless pursuit of learning and business impact. Our goal is become the premier project-based learning experience – internationally recognized by students and clients alike.

STAR sends teams of top MBAs and Undergraduates to build comprehensive and actionable strategies for corporations and not-for-profit organizations seeking to strengthen their competitiveness. Teams are typically comprised of 5-7 students, undergraduates and MBAs (with one of the MBAs serving as the Project Leader). All teams are guided by both a faculty advisor with significant business consulting/corporate experience and an executive from the client organization.

Recent Clients

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Sample Projects

 

Multi-National  North Carolina  Not For Profit 
Client Eli Lilly and Company SimplyHome Hawkeye Indian Cultural Center
Background and
Summary of Project
Lilly is a global pharmaceutical company with 39,000 employees worldwide and products marketed in 125 countries. This project focused on marketing strategies Lilly can pursue to gain first mover advantage in the insulin market.
SimplyHome is an Arden, North Carolina-based provider of innovative solutions for the elderly who wish to remain living independently at home. This project recommended a product offering strategy for SimplyHome, conducting interviews and performing secondary research to determine target market areas.

The Hawkeye Indian Cultural Center is a non-profit charitable corporation organized in 1997 by the leaders of the Hoke County Native American Community. This project recommended the implementation of three visibility projects and two revenue generating projects.

Final Presentation Lillly STAR Final Presentation  SimplyHome Final Slide Deck  HICC Final Slide Deck

Full Client List

Multi-National
 North Carolina
 Not For Profit
 AGCO Corporation  ACC  Children's Hospital
 Bayer Crop Science  Blue Cross Blue Shield NC  City of Rocky Mount
 Belk  Charles House Association  Duplin County
 Better World Books  Community Home Trust  Hawkeye Indian Cultural Center
 Caesars Entertainment  Corning Cable
 NC Botanical Gardens
 Chilli's  Furnitureland South  NC Department of Administration
 Dell  Gilbarco Veeder-Root  NC Department of Cultural Resources
 Disney  Harrah's Cherokee Resort  Town of Roper
 Eli Lilly  Kenan Institute

 UNC Board of Visitors

 ESPN  K2 Solutions, Inc  UNC Press
 GE Energy  Lord Corporation  UNC System
 HanesBrands  Lowe's  UNC TV
 IBM  Market on Oak  UNCSA School of Filmmaking
 Kaiser Permanente  Mast General Store  
 LabCorp  NC Christmas Trees  
 Lenovo  North Carolina Railroad Company  
 MillerCoors  Novant Health  
 Paychex  NuTec Soil  
 PNC Bank  Organic Transit  
 PNC Capital Markets  Pine Needles Lodge  
 P&G

 Red Hat

 
 Spirit Aerosystems  RENCI  
 Sterilmed  Strata Solar

 Whil Concepts, Inc.

Topaz Shared Services

 
 2U  UNC Athletics  
 
 UNC Health Care: UNC Faculty Physicians  
   UNC Physicians Network  

 UNC School of Dentistry
   UTC Aerospace  
   VF Corporation