UNC Kenan-Flagler's Student Teams Achieving Results program (STAR) is a hands-on learning program in which students learn by doing as they take on the role of consultants to real companies. We are redefining the boundaries of consulting and education as we execute a relentless pursuit of learning and business impact. Our goal is become the premier project-based learning experience – internationally recognized by students and clients alike. Find more information about the STAR and GBP programs in the newest Annual Report from Kenan-Flagler.
STAR sends teams of top MBAs and Undergraduates to build comprehensive and actionable strategies for corporations and not-for-profit organizations seeking to strengthen their competitiveness. Teams are typically comprised of 5-7 students, undergraduates and MBAs (with one of the MBAs serving as the Project Leader). All teams are guided by both a faculty advisor with significant business consulting/corporate experience and an executive from the project organization. The STAR Virtual program operates similarly, but with virtual instead of on-the-ground work conducted by students. Click here to learn more from our STAR brochure.
Past Companies and Sample STAR Projects
Eli Lilly and Company
This project focused on marketing strategies Lilly can pursue to gain first mover advantage in the insulin market. Deliverable
This project recommended a product offering strategy for SimplyHome, conducting interviews and performing secondary research to determine target market areas. Deliverable
This project recommended the implementation of three visibility projects and two revenue generating projects. Deliverable
This project focused on UNC Healthcare's working relationship with the North Carolina Department of Corrections, and suggested recommendations on the implementation of a new healthcare technology called Telehealth. Deliverable
Better World Books
This project offered recommendations on risk minimization concerning peer-to-peer book buy-back programs. Deliverable