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Engage and Support

Past participants from the Tar Heel Business Academy, as well as UNC Kenan-Flagler students, play an important role in supporting the learning experience for Academy students.

Engagement Pathways

Tar Heel Business Academy student

Promote: Ambassadors

Past participants who promote the Academy through social media and peer-to-peer referrals as content creators or content amplifiers. In 2026, ambassadors represented 20 high schools across 6 states and 11 N.C. cities.

Peer leader helping a student at the Tar Heel Business Academy

Coach: Peer Leaders

Past participants who return to the Academy to coach participant teams on their project for the week, drawing on their own experience in the program.

Teaching assistant

Teach: Teaching Assistant

Undergraduate business or MBA students who have completed the "Consulting Skills and Frameworks" course who act as an extension of faculty, giving feedback on student projects, helping teams prepare for final presentations, and serving as case competition judges.