PNC Distinguished Professor of Strategy and Entrepreneurship
Chapel Hill, NC
office: (919) 962-8467
With expertise in the areas of innovation and technology management, Al Segars brings the perspective of strategic change to the challenges of adopting and using new technology and business processes. He has applied this expertise to new products, business models and supply chains for many of the most innovative organizations throughout the world.
His research interests include technology management, new media, strategic planning for new technology, design for sustainability, and financial and operational metrics of new technology. He also examines how firms create effective innovation, invention and proof-of-concept processes for the design of products and services.
Dr. Segars served as faculty director of the Center for Sustainable Enterprise from 2004-2018.
He is an active consultant with such organizations as Apple, Disney, DARPA, Pixar, Siemens, Xerox, Red Hat, IBM, Sprint, Bank of America, GlaxoSmithKline, U.s. Department of the Navy and U.S. Department of Army. He serves as a speaker and expert for state and federal governments on technology transfer and implementation for economic development.
He received his PhD from the University of South Carolina in technology management with minors in international finance and corporate strategy, his MBA from UNC-Chapel Hill and his BS from UNC-Charlotte.