David Roberts
Professor of the Practice of Marketing and President of UNC Executive Development
Sales is a rapidly evolving field. Buyers are smarter than ever because they have access to more information, and automation is changing the way customers purchase your products. These factors are shifting what buyers want and need from you. Leading Strategic Sales Teams helps you adapt to the industry’s ongoing transformation. You will be able to organize your salesforce to effectively engage customers, reach and exceed sales goals, and return the most value to your organization.