November 2006
IN THIS ISSUE


The ABCs of Startups Quantifying Success The Falls Prize Supports MBA Fellows Alumni Profile: Talking Brand Strategy with Greg Goyne Alumni Notes John Worth’s Career Corner: Elevating Your Management Perspectives UNC Kenan-Flagler in China UNC Kenan-Flagler Hosts Investment Competition for MBAs A National Leader in Supporting University Startups Center for Sustainable Enterprise Awarded 2006 N.C. Sustainability Award Inside UNC Kenan-Flagler


Media Coverage Media Releases Upcoming Events Useful Links

The ABCs of Startups
The Softlaunch course assists Executive MBA students with new enterprise creation.

Quantifying Success
C.J. Skender's irreverent classroom style is responsible, in part, for the recent BusinessWeek online feature of him as one of BSBA students’ favorite professors.

The Falls Prize Supports MBA Fellows
University of North Carolina alumnus Ralph L. Falls Jr. (BSBA ’63) has endowed a monetary prize to benefit up to six MBA fellows annually at UNC Kenan-Flagler.

Alumni Profile: Talking Brand Strategy with Greg Goyne
Greg Goyne (MBA ’88) corrects a common misperception that “branding” is a process that simply results in a new logo and graphic design for a company.

Alumni Notes
Register for BSBA/MAC Homecoming Activities and find out about new additions to our online community.

John Worth’s Career Corner: Elevating Your Management Perspectives
For many people, career progression has never been an issue. When their careers seem to be stalling and executive roles do not seem attainable, what is going wrong?

UNC Kenan-Flagler in China
UNC Kenan-Flagler, in cooperation with Tsinghua University and the Chinese Academy of Sciences, is helping Beijing prepare for the 2008 Olympic Games.

UNC Kenan-Flagler Hosts Investment Competition for MBAs
MBA teams from 12 top business schools to compete at the 2nd annual Evergreen Investments Alpha Challenge at UNC Kenan-Flagler Nov. 17.

A National Leader in Supporting University Startups
UNC Kenan-Flagler was recognized by the National Consortium of Entrepreneurship Centers (NCEC) as having the leading national center in enterprise creation.

Center for Sustainable Enterprise Awarded 2006 N.C. Sustainability Award
The Center for Sustainable Enterprise (CSE) at UNC Kenan-Flagler Business School was awarded the 2006 N.C. Sustainability Award for Innovative Initiatives for its one of a kind CSE Consulting Program.

Inside UNC Kenan-Flagler
Hofmann Briefs Congress on Workplace Safety; Maydew Accounting Paper Wins Award; Rizzo Inducted into N.C. Business Hall of Fame; Charlotte Alumni Club's First-Ever Hugh McColl Legacy Award

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