News Summary Page

February 2007

Are Brands Dead?
UNC Kenan-Flagler marketing professor Jan-Benedict E.M. Steenkamp discusses the future of brands in his new book "Private Label Strategy: How to Meet the Store Brand Challenge."

Navy Admirals Look to UNC Kenan-Flagler for Business Training
The U.S. Navy sent 15 two-star admirals and senior civilians to UNC Kenan-Flagler in January to help them learn the management skills to advance to even higher command positions.

David Hartzell Named First Bell-Wood Professor in Real Estate
David J. Hartzell has been named as the first Steven D. Bell and Leonard W. Wood Distinguished Professor in Real Estate at UNC Kenan-Flagler.

James Dean Named to Top Academic Post at UNC Kenan-Flagler
James W. Dean Jr. has been selected to become the next senior associate dean for academic affairs at UNC Kenan-Flagler.

Alumni Profile: An Olympic Leader
As team leader for the U.S. Olympic fencing team, Bob Largman (BSBA ’83) knows how to plan for the unexpected.

Alumni Notes
Klein speaks to a packed house. Plan now for our upcoming Executive Alumni Series.

John Worth's Career Corner: Developing a Truly Effective Resume
Here are a few suggestions that will help you develop a truly effective resume for an excellent first impression.

Phillips Ambassadors Program Helps BSBAs Study Abroad
A generous gift from Earl N. “Phil” Phillips Jr. (BSBA ’62) will support BSBA students who want to travel to Asia.

New MBA Soccer Tournament Is a Win for All
UNC Kenan-Flagler hosted its first annual MBA soccer tournament last fall, raising nearly $5000 for the Mia Hamm Foundation.

UNC Kenan-Flagler Hosts Two Dean’s Speaker Series Events in February
As part of the ongoing UNC Kenan-Flagler Dean’s Speaker Series, the School hosted Corning president and CEO, Wendell Weeks Feb. 12 and Black Entertainment Television (BET) founder, Robert L. Johnson Feb. 22.

First-year MBAs Pull It All Together for Integrative Exercise
First-year UNC Kenan-Flagler MBA students Tolu Odugbesan, Erik Hardenbergh, Joshua Saliba, Julie Rodgers and Rene Molina won this year’s integrative exercise case competition Jan. 5.