Taming the Logistical Dragon
Insights into the opportunities and challenges for Western companies seeking to do business in China. More
Assessing the Chinese market
Students guide Lord Corp.'s Asian expansion strategy. More
UNC Kenan-Flagler teams with Tsinghua on global logistics
Center to focus on logistics and global supply-chain management research. More
Doing business in China
NPR's Rob Gifford on the nuances of doing business in one of the world's fastest growing economies. More
Chinese executives start MBA classes at UNC
The inaugural class of the UNC-Tsinghua Dual Degree EMBA Program has arrived at UNC. More
Riggs (MBA '05) shares her experience building new Hershey's brand in China.
Joy Huang (MBA ’99) introduces China, its people and cultural values.
Helping business professionals develop the cross-cultural savvy required for global business success is the aim of a new certificate program offered by the Global Business Center.
To help business people develop the cross-cultural communication skills required for global success, UNC Kenan-Flagler is offering a new certificate program.
How emerging market brands can go global.
When American executives need help preparing for negotiations in a Beijing boardroom or Chinese managers seek advice on how to best introduce products to the U.S. market, they turn to international management consultant Joy Huang (MBA ’99).
Emerging-market firms succeed in the global marketplace and Western firms need to pay attention to them.
Professor Jan-Benedict Steenkamp shared insights about how emerging-market companies can develop global brands from his new book “Brand Blowback: How Emerging Market Brands Will Go Global.”
As a student in the Global OneMBA® Program, Marc Ross (’08) received a first-hand, in-depth look at China and its role in the international economy. Five years later, he is helping ensure that the U.S.-China commercial relationship thrives in his role at the U.S.-China Business Council.Next 20 Stories