UNC Kenan-Flagler Business School

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Hee pursues GBC research collaboration with scholars in India

12/30/2013

UNC Kenan-Flagler Center for Sustainable Enterprise Director Carol Hee traveled to India in December to collaborate on a case study with research colleagues at the Indian Institute of Management in Bangalore (IIM-B) and examine issues of sustainability with faculty and students.

IIM-B is the Global Business Center's partner for the Obama-Singh 21st Century Knowledge Initiative grant. The collaboration between UNC Kenan-Flagler and IIM-B to expand sustainability research and education is led by grant investigators GBC director Jayashankar Swaminathan, who is associate dean of the OneMBA and UNC-Tsinghua EMBA Dual Degree Programs and GlaxoSmithKline Distinguished Professor of Operations at UNC Kenan-Flagler, and Jose PD, associate professor of corporate strategy and policy for IIM-B.

Hee implements grant activities for UNC with GBC Executive Director Julia Kruse. “Our research partners in Bangalore bring depth and richness to this work from their years of experience working with multinational corporations and social entrepreneurs on issues of sustainability,” Hee said about her visit. “It’s been so enlightening and helpful to get their perspective and knowledge of these issues as well as exchange information about how and what we teach in our respective courses in the broad topic areas of sustainable enterprise and social innovation.”

Global corporations face different challenges as they manage and market their product and services in different markets of the world. The case study being developed by Hee with P.D. Jose will examine how companies manage those differences.

While in India, Hee began preliminary planning for a December 2015 conference at IIM-B at which researchers will share results of the research projects the grant has helped support and professors share best practices and resources for teaching sustainability.

Hee also presented a seminar for IIM- B faculty and students on how social entrepreneurship is defined in different cultural contexts and her analysis of social ventures that are studied in MBA programs in the United States.