Adjunct Professor of Strategy and Entrepreneurship
Chapel Hill, NC
Lynne Gerber directs action-based learning at UNC Kenan-Flagler, supporting School-wide development and implementation of opportunities for students to transfer classroom learning to real-world application.
She directs the Global Business Project (GBP), a project course in which teams of business students from multiple schools work in virtual and on-the-ground teams solving problems for companies doing business in countries important to U.S. global competitiveness. She serves on the advisory committee for STAR, Student Teams Achieving Results, that is directed by consulting concentration director Dr. Paul Friga. She heads the GBP course at UNC Kenan-Flagler, and is a faculty advisor for GBP and STAR, with a predominant focus on guiding teams that focus on developing strategies for market expansion and/or new products or services.
Dr. Gerber is lead developer and co-author of the Working Language series (Georgetown University Press), beginning language courses that combine technologically based, self-directed learning with face-to-face teaching and immersion in foreign countries to prepare managers to function effectively in the everyday workplace using the target language. She is a certified trainer of the Intercultural Edge, a cross-cultural tool to help business people communicate and negotiate effectively across cultures.
Before running UNC Kenan-Flagler’s Center for International Business Education and Research (CIBER) from 2002-09, Dr. Gerber ran two 501(c)(3) corporations: the MBA Enterprise Corps and the North Carolina Global Center (NCGC). The MBA Enterprise Corps, essentially a Peace Corps for business graduates, placed MBAs from UNC Kenan-Flagler and 39 other U.S. business programs with companies in the former Soviet Union to provide assistance in developing profitable businesses in a market economy. The NCGC developed programs – often involving language and cross-cultural training– for N.C. businesses and business schools that strengthen global business skills.
She received her EdD in training and development from North Carolina State University, her MBA from UNC Kenan-Flagler and her BS in biology from Goucher College.