UNC Kenan-Flagler Business School
Putting the Power of Big Data to Work

Putting the Power of Big Data To Work

Dates: October 29–31, 2018
Location: Chapel Hill, North Carolina
Cost: $4,900.00


Big data is transforming the business landscape, as companies tap into increasingly broad varieties of structured and unstructured information with greater speed and sophistication. As a result, they’re able to uncover valuable insights, optimize processes, accelerate innovation, and make better, more informed decisions. For this to happen, professionals in data-fueled industries must be able to draw on vast and complex sources of information to solve business problems.

In Putting the Power of Big Data to Work, you’ll learn the fundamentals of big data, and why they matter. You’ll explore data sources, data collection, and the use of backward induction to solve real-world business problems. Just as important, you’ll learn how to share what you collect in ways that are meaningful and easy to understand, building on essential data analytics principles such as visualization, association and causation. And you’ll explore the big-picture organizational, cultural, and social concerns that come with implementing analytical techniques.

You’ll complete the course knowing how to use big data and business analytics to transform your organization, and better prepare for the future.

Post-Program Benefits
Upon completion of this program, you will:

  • Have a deep understanding of the opportunities and implications of big data
  • Develop a plan for capitalizing on the value of big data for your business strategy
  • Use a framework to implement a big data strategy in your organization
  • Use a data oriented approach in your daily decision making

Who Should Attend
Individual contributors, managers and directors for whom data is an essential element of their day-to-day job function; who have a minimum of five years of experience; need to understand Big Data and its business implication and; want to use data analytics to drive business success.

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