Best Practices in Global Business Education: UNC CIBER Webinar Series
Family Business Worldwide
Considerations for the Next Generation of Family Business: Motivations, Best Practices, and Process during Succession
Held Feb. 23, 2012
Presented in cooperation with the Kenan-Flagler Family Enterprise Center
UNC Kenan-Flagler's Steve Miller will outline a framework for next generation family business leaders who are contemplating joining their family's enterprise or who are currently participating in their family's enterprise- as an employee or as an owner.
The presentation will include a discussion of the different types of successors, the impact of styles of incumbent leaders, and the importance of process during succession. Thiago Penido MBA '09, will participate in the webinar to share his journey to leadership in his family’s enterprise, The Serveng Group, in Sao Paulo, Brazil.
Webinar Recording
Implications of Selling Globally
Held January 10, 2012 (Rescheduled for January 31, 2012)
with Prof. David Roberts
This webinar is designed for business people whose companies have recently started selling worldwide or are considering doing so. The session will be led by Kenan-Flagler's Associate Professor of Marketing, David Roberts, who spent more than 25 years helping organizations improve their performance in sales, sales consulting and sales management. He will discuss reasons for exploring markets outside the United States, and cover sales considerations, concerns and success factors associated with developing a successful revenue stream in foreign territories.
Webinar Recording | Presentation slide deck [PDF 956 KB]
County Briefing: Brazil
Global Experiential Education
Refining Your Toolbox for Teaching Cross-Cultural Communication
Country Briefing: Brazil
Held April 20, 2011
with Dr.Nick Didow and his students
This webinar on Brazil provided a basic introductory briefing about the context of and current issues for doing business in Brazil. Topics included: origins and history; demographic and economic characteristics; social and political environment; religious and cultural influences; major industries and economic sectors; emerging marketing, manufacturing, service industry, and finance opportunities; current issues and business trends; personal conduct and business customs; and, strategies and resources for businesses wanting to successfully enter Brazil. The webinar also covered major marketing management issues in Brazil, including the major current market opportunities, market competitiveness and leading companies, typical product assortments, distribution practices and logistics options, pricing practices, and the role of promotion and communications in Brazil. The webinar was designed for the novice who has minimal knowledge or experience in Brazil and is looking for a basic introduction to this country.
Webinar Recording | Presentation slide deck [PPT 5MB]
Global Experiential Education
Tips for Action-based Learning from UNC's Kenan-Flagler Business School
Held July 12, 2011
with Dr. Lynne Gerber (Director of Action Learning) and Dr. Paul Friga (Consulting Director)
Experiential learning programs that take classroom concepts and put them to work through student projects for real companies—is reshaping the landscape of business schools across the globe. It is challenging to integrate this type of learning with global business experiences.
Are you thinking about adding action-based learning projects to your business school's programs abroad? Thinking that it is time to have students do something more meaningful than simply travel to another country to get an idea how business is done there?
This webinar focused on UNC KFBS's research and first-hand experience in building global experiential learning opportunities. Topics included:
- Finding clients
- Scoping and guiding projects
- Incorporating language learning and cultural knowledge
- Determining credit hours and grading metrics
- Measuring impact on students and clients
- Covering costs
Webinar Recording | Appendix of Materials | Presentation slide deck [PPT 1.6MB]
Refining Your Toolbox for Teaching Cross-Cultural Communication
Held January 25, 2011
with Dr. Tim Flood and CIBER Managing Director Julia Kruse
This session discussed strategies and specific examples of a variety of print, situational, and online resources that enhance instructors' abilities to demonstrate and amplify key concepts in cross-cultural communication. Communications Professor Tim Flood shared strategies and tools he has used in a variety of cross-cultural communication sessions and courses.
Presentation slide deck [PDF 2MB]