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Sales Emphasis

Undergraduate students must complete a minimum of 3 courses and 9.0 credit hours.

All courses in this emphasis have BUSI 406 Principles of Marketing as a prerequisite –
with a minimum grade of “C.”

Required Course
BUSI 561 Sales Management (3.0 credits)

Required Elective
3.0 credits are required from any of the following courses
BUSI 501 Professional Selling Strategies (3.0 credits)
BUSI 562 Consumer Behavior (3.0 credits)
BUSI 563 Retailing & Distribution Channels (3.0 credits)
BUSI 569 Business Marketing (3.0 credits)

Required Elective
3.0 credits are required from any of the following courses*
BUSI 560 Advertising (3.0 credits)
BUSI 565 Marketing Research (3.0 credits)
*Other courses may be taken with the permission of the BSBA Program



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